General Information

Track chairs prefer electronic submissions. Please attach your paper as a word document file to your email submission.

Papers will be reviewed using a blind evaluation process. Author names should appear only on the title page. Authors should refrain from identifying themselves or their institution elsewhere in the paper. Title pages should be emailed as a separate file.

Submission indicates that the paper or a similar version of it has not been previously published, accepted for publication, and /or is not currently under review for publication elsewhere.

Typical total length of submission is 15 double-spaced pages including appendices, references, figures and tables. "Abstract only" or "Reference list available" versions will not be reviewed or published.

Author(s) agree, upon acceptance, to return a final formatted electronic copy of the paper in a Word document in Windows environment to the proceedings editor, Dr. Jerry W. Wilson (jwwilson@georgiasouthern.edu). Figures, tables, etc. in color are being accepted now for the proceedings.

At least one author per accepted paper must register for the conference within ten days of notification of acceptance of the paper. Each accepted paper must have a registered author associated with it and at least one co-author presenting it at the conference.

Any accepted manuscript must be submitted for publication in the refereed proceedings for the presentation to be scheduled in the conference program.

Submission deadline is April 21, 2009.

TRACKS FOR THE 2009 ANNUAL CONFERENCE
ATLANTIC MARKETING ASSOCIATION

Consumer Behavior/ Cross Cultural/ Marketing Research

Dr. Mike Dotson

Appalachian State University

Walker College of Business

Department of Marketing

Boone, NC 28608

Phone: (828) 262-6195

Email: dotsonmj@appstate.edu

Retailing and Retail Management

Dr. Ugur Yucelt

The Pennsylvania State University

at Harrisburg
School of Business Administration 777 W. Harrisburg Pike Middletown, PA 17036

Phone: 717-948-6168
Email : uqy@psu.edu

Entrepreneurship/

Small Business Marketing

Dr. Kenneth Henderson

Morehead State University

College of Business

314 Combs

Morehead, KY 40351

Phone: 606-783-2753

Email: k.henderson@moreheadstate.edu

Advertising/ Direct Marketing/ Promotion
Dr. Perry Haan
Tiffin University
Dean, School of Business
155 Miami Street
Tiffin, Ohio 44833-2161
Phone: (419) 448-3350
Email: haanpc@tiffin.edu

Services Marketing/
Health Care Marketing
Dr. M. Meral AnitsalTennessee Tech University
College of Business
Campus Box 5083
Cookeville, TN 38505
Phone: (931) 372-6249
Email: manitsal@tntech.edu

Marketing Education and Pedagogy

Dr. Sue McGorry

DeSales University

2755 Station Eve.

Center Valley, PA 18034

Phone: (610) 282 11 00 - 1329

Email: sue.mcgorry@desales.edu

Marketing Strategy/ Global Marketing

Dr. Alan D. Smith

Robert Morris University

University Professor of Operations Management

600th Fifth Ave.

Pittsburgh, PA 15219-3099

Phone: (412) 262-3903

Email: smitha@rmu.edu

Nonprofit Marketing/

Public Sector Marketing

Dr. Alfred C. Holden

Fordham University

Marketing Department

113 West 60th St.

New York, NY 10023

Phone: (212) 636-6115

Email: holden@fordham.edu

Case Writing/ Student Papers/
Faculty Development

Dr. Jeff W. Totten
McNeese State University
College of Business
Box 92135
Lake Charles, LA 70609
Phone: (337) 475 - 5534
Email: jtotten@mcneese.edu

Professional Sales/

Sales Management

Dr. Richard Clodfelter

University of South Carolina

Interim Dean for Administration, Academics & Student Services

College of Hospitality, Retail, & Sport Management

Columbia, SC 29208

Phone: (803) 777-7622

Email: clodfelt@sc.edu

Marketing Ethics

Dr. Linda G. Mullen

Georgia Southern University

Management, Marketing and Logistics

PO Box 8154

Statesboro, GA 30460

Phone: (912) 478-5437

Email: lgmullen@georgiasouthern.edu

Internet Marketing
Dr. Stefan G. Nicovich
Lynchburg College
School of Business and Economics
Shewel Hall Room 356
1501 Lakeside Dr.
Lynchburg, VA 24501
Phone: (434) 544-8255
Email: nicovich@lynchburg.edu

Supply Chain Management/

Business to Business Marketing

Dr. Walter Kendall

Tarleton State University

College of Business

MMAS Dept.

P.O. Box T0330

Stepehenville, TX 76402

Phone: (817) 326-6020

Email: kendall@tarleton.edu

Tourism, Events, Sports, Hospitality and Entertainment Marketing

Dr. Selcuk Tuzcuoglu

Bahcesehir University

College of Business

Eski Ciragan Yolu, No:4

Besiktas, Istanbul, Turkey

Phone: (011-90-212) 381-0486

Email: selcuk.tuzcuoglu@bahcesehir.edu.tr

Special Sessions and

Roundtable Panels

Dr. Mike Jones

Southeastern Louisiana University

Garrett Hall Room 3

P. O. Box 10844

Hammond, Louisiana 70402

Phone: (985) 549-2394

Email: mijones@selu.edu

Questions concerning the appropriate track for submissions should be directed to the Program Chair, Dr. Ismet Anitsal, ianitsal@tntech.edu

Conference Dates:	September 30 to October 3, 2009
EXTENDED SUBIMISSION DEADLINE:	May 11, 2009 (Monday)
Conference Place:	Salem, Massachusetts
Conference Hotel:	Salem Waterfront Hotel
Conference Web Site:	www.atlanticmarketing.org

Program Chair/ President Elect	Executive Director	President
Dr. Ismet Anitsal	Dr. Kathleen H. Gruben	Dr. Peggy O. Shields
Tennessee Tech University	Georgia Southern University	University of Southern Indiana
College of Business	College of Business Administration	College of Business
Campus Box 5083	P. O. Box 8154	8600 University Blvd.
Cookeville, Tennessee 38505	Statesboro, Georgia 30460	Evansville, Indiana 47712
Phone: (931) 372-3471	Phone: (912) 478-0348	Phone: (812) 464-1974
Email: ianitsal@tntech.edu	Email: kgruben@georgiasouthern.edu	Email: pshields@usi.edu